For XR, the Eyes are the Prize
23 min readNov 17, 2020
About: This article was originally published on Motherboard (aka vice.com) in May 2019. This version contains new information and graphics.
Avi Bar-Zeev spent the last 30 years working on AR/VR/MR, helping companies like Disney, Microsoft, Amazon, and Apple make decisions about how to unlock the positive potential of new technologies while minimizing harm. He helped start the original HoloLens project at Microsoft. Nothing in this article should be read as disclosing unannounced products or ideas from any company.
